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Achieving a Natural Brow Look is Easier Than You Think

Brows can be the easiest step to overlook in one’s beauty routine. It doesn’t seem to provide as much impact compared to a bright pop of lip color. That isn’t necessarily true as perfect natural-looking brows can elevate your makeup look in an understated way. The best thing is that they are easy to achieve with the right brow products.

Choosing the Right Shade of Brow Product

Different shades of brow products can make or break your look. It’s important to pick a shade that will complement your hair color. If your hair is on the lighter side, you can pick a shade that is slightly deeper than your natural hair color to enhance your eyebrows by giving them a bit more emphasis.

On the contrary, you’d want to pick up a shade that is a bit lighter than your natural eyebrows if your hair color is on the darker end of the color spectrum. Going with a lighter shade will give you a softer brow look.

Achieving Natural Looking Brows with the Right Products

It can be overwhelming to pick out a single brow product given the plethora of options out there. The first thing to know is that you don’t need all of them. For this guide, we’ll focus on the products that will help you achieve perfect natural-looking brows.


Brow pencils are the best option, especially for brow beginners. A good example of this would be the Anastasia Beverly Hills Brow Wiz, which remains to be a cult favorite for many years now across makeup artists, beauty influencers, and regular beauty junkies for a good reason. It comes in 10 different shades, allowing you to pick a color that is best suited for your hair color. However, the real selling point of the Brow Wiz is the ultra-fine retractable pencil tip which will give your brows extra definition by adding natural-looking hair-like strokes to fill in your brows.


Once you’ve already filled in your brows, the next step is to make sure that your brows will look neat and in shape for the rest of the day. Since we’re going for a natural look, a clear brow gel such as the Anastasia Beverly Hills Clear Brow Gel will help keep brow hair in place. Just brush the brow hair upwards using the spoolie applicator and you’re done. A good alternative is the Full Brow Clear Brow Gel which comes in a vegan formula, and a slightly lower price point.

Tools That You Need in Your Brow Routine

Having the right tools can help you step up your brow game. The most popular brow tool (and probably the only one that you’ll ever need) is the spoolie brush. This is also the type of applicator that comes with a tube of mascara. While a lot of brow pencils already come with a spoolie on one end, there are still some that would require you to purchase a brush separately.


If you don’t have a spoolie brush yet in your stash, Full Brow is a good option that won’t break the bank. Simply use the spoolie end to brush your brow hair before filling in, and after to help distribute the product. The slanted liner brush will also come in handy for days that call for more dramatic brow looks since the slanted end is useful for applying brow pomades.

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